Recommended Consumption (February 2013)

• The Art of the Long View by Peter Schwartz. Utilizing this for a work project.
• Startup Lessons Learned by Eric Ries. I found this title in the free book exchange kiosk outside my apartment. It's a pretty fascinating read; much of it is above my head from a technical standpoint, but it's a good jumping-off point for understanding which technical issues are important for startup founders.
• Learn Ruby The Hard Way by Zed A. Shaw. On lesson 35 as of today.
• The Marinovich Project. Probably middle-of-the-pack as far as 30 for 30 goes.
• The Book of Coach, an ESPN The Magazine article by Seth Wickersham. This describes the history and influence of Bill Walsh's Finding The Winning Edge, which I would own already if it weren't so damn expensive.